unless different terms are specified in an online or other form or contract provided to you. This site is operated by Fisheyes Ltd, Paisley, Glasgow Scotland for the Hotel Lombardia Florence, Italy. By using this website, you understand and agree that:

• The information collected from this site may be retained indefinitely, and may be stored, accessed, and used in jurisdictions whose privacy laws may be different and less protective than those of your home jurisdiction;
• Fisheyes Ltd will not use any information gathered for purposes such as direct marketing. Nor will your information be disclosed to unauthorised third parties.
• The web site uses a third party online booking system iBooking hotel for which Fisheyes Ltd obtain an exclusive license and are the exclusive providers in Italy. Your credit card details are required as guarantee for your reservation (no money will be debited until after the arrival date i.e. when you pay on departure) Your details may be subjected to checks by the necessary payment processors, whose privacy policies and practices ensure the integrity of your data.

Information Collected From This Website
When you visit this website some information, such as the site that referred you to us, your IP address, and navigational and purchase information, may be collected automatically as part of the site's operation. This information is used to generate user profiles on client nationality and geographic breakdown. The web site may be developed in order to ask you to provide information via online forms.

For example, we may ask for your name, place of birth, full name, telephone number, email address and postal address, or other information to register online. We may also ask you about your age, education, gender or other information and to participate in surveys or other online activities. Providing information on online forms is always voluntary, and you are free not to complete any online forms. If you choose not to, however, some products and services may not be available to you.

How We Use Your Information
The information collected online is stored indefinitely and is used for various purposes, including processing your transactions, customer service, product and service development and marketing analysis, facilitating your use of this website, and customising the service to your particular interests.

In addition, unless you opt-out of receiving promotional materials we may notify you of future special promotions, new products or services, or other information that may be of interest.

We also reserve the right to disclose your personal information if required to do so by law, or in the good faith belief that such action is reasonably necessary to comply with legal process, respond to claims, or protect the rights, property or safety of our company, employees, customers, or the public.

About Cookies
While the website does not create any cookies of its own, some pages contain external links / components that create a cookie (a text file) in the browser directory of your computer's hard drive. A cookie is a small piece of information that a website can store on your web browser and later retrieve. Information that cookies can collect include the date and time of your visit, your registration information, your ip address, your purchase activity (iBooking only i.e. the online booking system) and navigational activity.

Cookies offer you many conveniences. They allow the website to recognize information and determine what content is best suited to your needs. Most browsers allow you to decline cookies, but if you elect to do so, these pages may not display properly. You are free to delete cookies after your session, and your browser should contain instructions on how to do this.

We strongly recommend that you visit the following companies privacy policies (linked to below) and continue to visit them on a regular basis as privacy policies are liable to change. Listed below are the companies that provide external links / components that can create a cookie on the site.

Google
The following Google services are used (http://www.google.com/): Google Maps (interactive maps) and Google's privacy policy can be viewed at http://www.google.com/intl//privacypolicy.html. To view Google's Terms of Service visit http://www.google.com/intl//terms_of_service.html. You can also see Google Maps terms of use by clicking on the "Terms of Use" button that appears in the bottom right of all Google Maps or by visiting http://www.google.com/intl/en_ALL/help/terms_local.html.

IBooking
The iBooking Hotel Reservation System is used. The system uses cookies as part of the process to enable the user to book a hotel room online. Personal information including credit card information is collected via online forms. This data is encrypted before being sent over the internet. It is held securely at iBooking dedicated server in ServerBeach, 112 E. Pecan Street, Suite 1200, San Antonio, TX 78205, USA http://www.serverbeach.com/

Opting Out
If you do not want to receive promotional information from www.hotellombardia.it then simply tell us, you can opt-out by telling us when you complete your online reservation in the comments box provided. If you did not opt out when you made your reservation, and later decide that you are not interested in receiving this information, you can opt out at any time by sending an email to info@fisheyes.co.uk

Links to Other Websites
The sites to which we link, including but not limited to the sites of subsidiaries and third party content providers, may have different privacy policies and practices from those disclosed here. We assume no responsibility for the policies or practices of linked sites and encourage you to become acquainted with them.

Children
We do not intend to collect personal information from anyone under the age of 18. If you are under 18, you should not make an online reservation enter information on this website and should ask a parent to do so for you.

Questions or Concerns
If at any time you believe that fisheyes ltd has not followed the above policy, please let us know by sending an email to info@fisheyes.co.uk  We will make reasonable efforts to identify and correct any problem.

Changes to This Online Privacy Policy
We may amend this Privacy Statement from time to time in order to meet changes in the regulatory environment, business needs, or to satisfy the requirements of our visitors, guests, marketing partners and service providers. Any changes made will be fully compliant with the relative legislation including the rules established by the D.Lgs 196/2003, for Italian residents. Updated versions will be posted to our web site and date stamped so that you are always aware of when the Privacy Statement was last updated.